Goran Babarogic Product UX Designer

Hello there! 👋

I'm Bharghavi

A Product Design Leader, with over 14 years of experience. My expertise lies in People Management, Design Strategy and Operations. I aid organizations to build high-performing UX teams, lead teams to develop superior products through rigorus data and research and empower designers to progress in their careers. Currently, I am spearheading the monetization engine at Appsmith.

Goran Babarogic Product UX Designer

Hello there! 👋

I'm Bharghavi

A Product Design Leader, with over 14 years of experience. My expertise lies in People Management, Design Strategy and Operations. I aid organizations to build high-performing UX teams, lead teams to develop superior products through rigorus data and research and empower designers to progress in their careers. Currently, I am spearheading the monetization engine at Appsmith.

Building a code-based Workflow editor for Appsmith

I led the team in shaping Appsmith's critical feature, navigating uncertainty, and implementing improved processes for agility. By enhancing usability, we achieved a 68% average task completion rate, with a ~5% improvement over time, and a feature activation time of under 30 days.

Task completion rate

68.1%

Rate of Learnability

~5%

Building a code-based Workflow editor for Appsmith

I led the team in shaping Appsmith's critical feature, navigating uncertainty, and implementing improved processes for agility. By enhancing usability, we achieved a 68% average task completion rate, with a ~5% improvement over time, and a feature activation time of under 30 days.

Task completion rate

68.1%

Rate of Learnability

~5%

Building a code-based Workflow editor for Appsmith

I led the team in shaping Appsmith's critical feature, navigating uncertainty, and implementing improved processes for agility. By enhancing usability, we achieved a 68% average task completion rate, with a ~5% improvement over time, and a feature activation time of under 30 days.

Task completion rate

68.1%

Rate of Learnability

~5%

Re-designing and upgrading Git Flows for Appsmith

I led the revamp of GitFlows at Appsmith, implementing processes that clarified our roadmap and priorities. The redesigned flow boosted user efficiency by 75% and achieved 80% adoption among business and enterprise customers in the Beta release.

Adoption rate

86%

Task completion rate

68%


Re-designing and upgrading Git Flows for Appsmith

I led the revamp of GitFlows at Appsmith, implementing processes that clarified our roadmap and priorities. The redesigned flow boosted user efficiency by 75% and achieved 80% adoption among business and enterprise customers in the Beta release.

Adoption rate

86%

Task completion rate

68%

Re-designing and upgrading Git Flows for Appsmith

I led the revamp of GitFlows at Appsmith, implementing processes that clarified our roadmap and priorities. The redesigned flow boosted user efficiency by 75% and achieved 80% adoption among business and enterprise customers in the Beta release.

Adoption rate

86%

Task completion rate

68%


Redesigning a Custom Dashboard for Freshservice

I revamped Freshservice's outdated dashboard, transforming it into a scalable, customizable interface that became one of the product's most utilized features. In six months, 50K personalized dashboards were created by 8K paying customers, reflecting strong adoption and positive reception from mid-market and SMB users.

Rate of Adoption

68%

Rate of task completion

83%

Redesigning a Custom Dashboard for Freshservice

I revamped Freshservice's outdated dashboard, transforming it into a scalable, customizable interface that became one of the product's most utilized features. In six months, 50K personalized dashboards were created by 8K paying customers, reflecting strong adoption and positive reception from mid-market and SMB users.

Rate of Adoption

68%

Rate of task completion

83%

Redesigning a Custom Dashboard for Freshservice

I revamped Freshservice's outdated dashboard, transforming it into a scalable, customizable interface that became one of the product's most utilized features. In six months, 50K personalized dashboards were created by 8K paying customers, reflecting strong adoption and positive reception from mid-market and SMB users.

Rate of Adoption

68%

Rate of task completion

83%

Design Management & Operations: My role as a Design Leader

As an emerging leader in design, I empowered my team and led strategic projects to elevate both the team and the company. This piece is a retrospective on all the Design Operation and Management projects I've been involved in.

Design Management & Operations: My role as a Design Leader

As an emerging leader in design, I empowered my team and led strategic projects to elevate both the team and the company. This piece is a retrospective on all the Design Operation and Management projects I've been involved in.

Design Management & Operations: My role as a Design Leader

As an emerging leader in design, I empowered my team and led strategic projects to elevate both the team and the company. This piece is a retrospective on all the Design Operation and Management projects I've been involved in.

Building a secondary product offering for Vedantu

Amid the ed-tech revolution, Vedantu saw an opportunity to expand into self-directed education, complementing their leadership in online tutorials. V-Prime is an experiment in this direction, offering the most affordable access to high-quality, structured educational content, aimed at transforming the industry.

Building a secondary product offering for Vedantu

Amid the ed-tech revolution, Vedantu saw an opportunity to expand into self-directed education, complementing their leadership in online tutorials. V-Prime is an experiment in this direction, offering the most affordable access to high-quality, structured educational content, aimed at transforming the industry.

Building a secondary product offering for Vedantu

Amid the ed-tech revolution, Vedantu saw an opportunity to expand into self-directed education, complementing their leadership in online tutorials. V-Prime is an experiment in this direction, offering the most affordable access to high-quality, structured educational content, aimed at transforming the industry.

Work Experience

I began my professional journey as a graphic designer, transitioning subsequently into UX, Product Design, and Research roles. Throughout my career, I've had the opportunity to serve as both a creator and a leader, gaining valuable experience in various facets of design and product development. With over 14 years of experience in the design industry and 8 years in the B2B SaaS and 4 years of people management experience, I bring a wealth of knowledge and expertise to the table. During this time, I've led numerous successful initiatives, including the development of key features, the scaling of teams, and the establishment of efficient processes.


Appsmith

Product Design Manager | July 2022 - April 2024 

Vedantu

Product Design Manager | Nov 2021 - July 2022 

Freshworks

Lead Product Designer | Sep 2016 - Mar 2021

Cognizant

Associate Designer | Jul 2010 - Sep 2016

Work Experience

I began my professional journey as a graphic designer, transitioning subsequently into UX, Product Design, and Research roles. Throughout my career, I've had the opportunity to serve as both a creator and a leader, gaining valuable experience in various facets of design and product development. With over 14 years of experience in the design industry and 8 years in the B2B SaaS and 4 years of people management experience, I bring a wealth of knowledge and expertise to the table. During this time, I've led numerous successful initiatives, including the development of key features, the scaling of teams, and the establishment of efficient processes.

Cognizant

Associate Designer | Jul '10 - Sep '16

Freshworks

Lead Designer | Sep '16 - Mar '21

Vedantu

Design Manager | Nov '21 - Jul '22 

Appsmith

Design Manager | Jul '22 - Apr '24 

Work Experience

I began my professional journey as a graphic designer, transitioning subsequently into UX, Product Design, and Research roles. Throughout my career, I've had the opportunity to serve as both a creator and a leader, gaining valuable experience in various facets of design and product development. With over 14 years of experience in the design industry and 8 years in the B2B SaaS and 4 years of people management experience, I bring a wealth of knowledge and expertise to the table. During this time, I've led numerous successful initiatives, including the development of key features, the scaling of teams, and the establishment of efficient processes.


Appsmith

Product Design Manager | July 2022 - April 2024 

Vedantu

Product Design Manager | Nov 2021 - July 2022 

Freshworks

Lead Product Designer | Sep 2016 - Mar 2021

Cognizant

Associate Designer | Jul 2010 - Sep 2016

Hear it from my co-workers

I've been blessed over the years to work with some incredible people.
Here's what a few of them had to say about their experience. 

Hear it from my
co-workers

I've been blessed over the years to work with some incredible people. Here's what a few of them had to say about their experience. 

Hear it from my co-workers

I've been blessed over the years to work with some incredible people.
Here's what a few of them had to say about their experience. 

Senthilnathan Shanmugam

AVP Design at Birdeye

"Bharghavi & I worked together when the design team was still small at Freshworks. It was a pleasure to work with her. This was important as the design team was small, and we needed to make a direct and measurable impact on the products for the design culture to get established. She played an important part in the growth of the design team in Freshservice. Bharghavi is easy going but still can be very firm on her stand when situations call for it.She's a joy to have in any design team, and I look forward to seeing her grow as a leader."

Senthilnathan Shanmugam

AVP Design at Birdeye

"Bharghavi & I worked together when the design team was still small at Freshworks. It was a pleasure to work with her. This was important as the design team was small, and we needed to make a direct and measurable impact on the products for the design culture to get established. She played an important part in the growth of the design team in Freshservice. Bharghavi is easy going but still can be very firm on her stand when situations call for it.She's a joy to have in any design team, and I look forward to seeing her grow as a leader."

Senthilnathan Shanmugam

AVP Design at Birdeye

"Bharghavi & I worked together when the design team was still small at Freshworks. It was a pleasure to work with her. This was important as the design team was small, and we needed to make a direct and measurable impact on the products for the design culture to get established. She played an important part in the growth of the design team in Freshservice. Bharghavi is easy going but still can be very firm on her stand when situations call for it.She's a joy to have in any design team, and I look forward to seeing her grow as a leader."

Riyaz Ali

Design Leader at Freshworks

"I had the opportunity to work with Bharghavi on multiple features in the Freshservice product. Her creativity in solving difficult problems through design and the quality of execution had been brilliant. Bharghavi is an extremely proactive and positive individual. She played a major role in building a vibrant and inclusive culture in the design team at freshworks.In the recent past, I saw her evolve as a design leader and mentor.

Her unique background has shaped her into a good strategist, great instructor, skilled designer, and an excellent technical/copywriter as well."

Riyaz Ali

Design Leader at Freshworks

"I had the opportunity to work with Bharghavi on multiple features in the Freshservice product. Her creativity in solving difficult problems through design and the quality of execution had been brilliant. Bharghavi is an extremely proactive and positive individual. She played a major role in building a vibrant and inclusive culture in the design team at freshworks.In the recent past, I saw her evolve as a design leader and mentor.

Her unique background has shaped her into a good strategist, great instructor, skilled designer, and an excellent technical/copywriter as well."

Riyaz Ali

Design Leader at Freshworks

"I had the opportunity to work with Bharghavi on multiple features in the Freshservice product. Her creativity in solving difficult problems through design and the quality of execution had been brilliant. Bharghavi is an extremely proactive and positive individual. She played a major role in building a vibrant and inclusive culture in the design team at freshworks.In the recent past, I saw her evolve as a design leader and mentor.

Her unique background has shaped her into a good strategist, great instructor, skilled designer, and an excellent technical/copywriter as well."

Shayak Sen

Head of Design at Myntra, ex Vedantu, Meesho, Practo 

"It's my pleasure to share a recommendation for Bharghavi. Her two superpowers are Product Design and Design Operations, which makes her a great inclusion for any matured design team. She is a great person to work with and comes with great professional maturity, qualities that make her a great Design Manager.

Bharghavi's in-depth research and ability to make decisions based on data bring objectivity to her design operation work. As a direct result of her actions, we at Vedantu were able to bring down the software cost of design significantly. She also managed the design system and developed a system of file management for the entire design function. In the area of product design, her strong first principle thinking and structured approach to problem identification, allows her to solve design problems in a very organized way.

Bharghavi is a great team player. She is a great facilitator and uses remote working methodologies to their best to conduct highly productive working sessions."

Shayak Sen

Head of Design at Myntra, ex Vedantu, Meesho, Practo 

"It's my pleasure to share a recommendation for Bharghavi. Her two superpowers are Product Design and Design Operations, which makes her a great inclusion for any matured design team. She is a great person to work with and comes with great professional maturity, qualities that make her a great Design Manager.

Bharghavi's in-depth research and ability to make decisions based on data bring objectivity to her design operation work. As a direct result of her actions, we at Vedantu were able to bring down the software cost of design significantly. She also managed the design system and developed a system of file management for the entire design function. In the area of product design, her strong first principle thinking and structured approach to problem identification, allows her to solve design problems in a very organized way.

Bharghavi is a great team player. She is a great facilitator and uses remote working methodologies to their best to conduct highly productive working sessions."

Shayak Sen

Head of Design at Myntra, ex Vedantu, Meesho, Practo 

"It's my pleasure to share a recommendation for Bharghavi. Her two superpowers are Product Design and Design Operations, which makes her a great inclusion for any matured design team. She is a great person to work with and comes with great professional maturity, qualities that make her a great Design Manager.

Bharghavi's in-depth research and ability to make decisions based on data bring objectivity to her design operation work. As a direct result of her actions, we at Vedantu were able to bring down the software cost of design significantly. She also managed the design system and developed a system of file management for the entire design function. In the area of product design, her strong first principle thinking and structured approach to problem identification, allows her to solve design problems in a very organized way.

Bharghavi is a great team player. She is a great facilitator and uses remote working methodologies to their best to conduct highly productive working sessions."